Intentional parenting begins with play.

We make things that work better and last longer. Our products solve real problems with clean design and honest materials.

 Join the Waitlist

Private waitlist. No spam—just intention.

Not just care. Connection.

In a world that races toward milestones, we return to what matters: presence, curiosity, and attachment. Mother of Invention supports the mother-child bond at every stage—from first diaper to first steps.

Our medium is design. Our promise is presence. Our outcome is a more connected, secure child.

About

Intentional parenting begins with play.

Mother of Invention is an ecosystem of thoughtfully designed baby essentials that transform demanding tasks into powerful moments. Diaper changes, potty training, and care routines become opportunities for connection, curiosity, and joy. Rooted in the developmental science of attachment and built for high-agency parents, our products invite sensory play, spark shared discovery, and support emotional development through the rituals of care. We believe in meeting the messy and the mundane with magic because every ordinary moment is a chance to grow, to engage, and to create deeper bonds.

MOI Nest
Where it all begins.

A changing surface, reimagined.

Beautiful enough to live in the main room. Designed for bonding, play and connection.

More than changing diapers.

The Nest invites interaction, discovery, and secure attachment—through play, eye contact, and touch.

System-based thinking.

Every element, from form to sensory-safe toy attachments, aligns to developmental need.

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“This changes everything.”

Join the Waitlist

Private waitlist. No spam—just intention.

A new way to grow together.

Mother of Invention is a caregiving system that spans 48 months–an ecosystem of thoughtfully designed baby essentials that transform demanding tasks into powerful moments.

An ecosystem built on connection.

0-6 mos.

16-18 mos.

18-24 mos.

MOI Nest

Grounded presence through sensory connection

0-6 mos.

16-18 mos.

18-24 mos.

MOI Rise

Confidence through movement and reflection

0-6 mos.

16-18 mos.

18-24 mos.

MOI Go

Autonomy through rhythm and ritual

0-6 mos.

16-18 mos.

18-24 mos.

MOI Toys Subscription

A story each season. A message in every moment. MOI toys meet the moment—inviting play, sparking growth.

“Playful moments aren’t a break from development. They are development.”

- MAGGIE SILVER Founder & CEO

Design Details

Crafted for your home.

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Be first. Be present.

Early access comes with exclusive launch pricing and availability.

Private waitlist. No spam—just intention.